Location, location, location!

So, you’re ready to embark on a new commercial construction project. Congratulations! Literally building a business from the ground up is one of the most rewarding efforts someone can pursue. However, if you build your new headquarters, store, or other location in the wrong place, the consequences can be dire. In this piece, we’re going to look at a few overlooked do’s and don’t-do’s of scouting for new commercial construction location sites. 

Starting Obvious: Cost

Many are surprised by just how much one plot of dirt costs in the same city as another plot of dirt. Not only will this matter when purchasing the land you intend for your business to call home, but it also impacts the cost of doing business in the future. Property taxes and sales taxes can vary wildly from spot to spot as well as code violations, which leads us to our next bit attribute…

Check Out the Zoning Laws

While it’s very likely that the zoning laws may be the second attribute you look at about a piece of property besides the price, being hip to the zoning laws of a site is important. Beyond looking at the zoning classifications of a site, checking out the classification of the surrounding areas is important as well. For example, if you’re looking to build an industrial structure near a residential zone, don’t be surprised if you receive a lot of noise complaints from angry homeowners. 

Atmospheric Conditions

Though a business spot may look incredible on a map or a property listing, spending time at the location to determine the atmospheric conditions can save you from making a huge business mistake. Before you pull the trigger on a cheap plot of land for a new location, there may than meets the eye. A nearby downwind refinery could make the entire area smell like rotten eggs when the wind is right. A nearby airport could make it hard to hear yourself think. Use more senses than simply your eyes when considering a new spot. 

Logistics of Traffic Flow

  • If you were to build in a certain location, could a customer easily find your store? 
  • Is this office complex further out than employees would want to drive? 
  • Would this be an easy place for shipping trucks to bring in inventory?

It’s in your best interest to consider every aspect of the consequences of choosing one location from a transportation and accessibility point of view. 

Saturation of Market & Demand

If you are a retail business, it’s one thing for a major competitor to set up shop nearby. It’s quite another to be this new competitor. Carefully assess how saturated the market is for your products or services in a given area to determine the demand for your business. In many instances, you may be able to make a splash in an underserved area. 

Site Scouting On-Brand

Before choosing a location, it may be worthwhile to ensure that your new side of town is on-brand with your company. If you’re running a hip new software company, nestling your office among refineries may not be the best choice….unless that “raw” attitude is on-brand. If you haven’t thoroughly developed your brand before choosing a new location, working with a brand consultant to structure your company’s brand may also help you make a decision as to where to begin your new commercial construction initiative. 

In-depth Survey Work

A professional survey and analysis of the location will uncover many reasons why you may or may not want to build on a site. From flooding conditions to environmental factors (the feasibility of leveling certain terrains in the desired fashion, the removal of trees, the displacement of wildlife, etc.), consulting a professional land surveyor is crucial. These services will also help you determine the feasible access to necessary facilities.

Commercial Construction in Tulsa, OK 

The commercial construction professionals from Cowen Construction can help you with your project. Learn more about Cowen Construction today.